The Premier Soccer League announced the league’s new title sponsor.
PSL chairperson Irvin Khoza announced that pay-TV company DStv will be the league’s new sponsor.
The Premier Division of the PSL will be known as the DStv Premiership.
Banking giants Absa and the PSL ended their nearly 15-year partnership at the end of last season, opening the door for a new sponsor.
MultiChoice, which operates DStv, already holds PSL broadcast rights through its sports channel SuperSport and also owns a team that plays in the league, SuperSport United.
The new season is due to commence next month.
BREAKING NEWS #PSLAnnouncement:
We are happy to announce that we are the new official title sponsor of the @OfficialPSL.
Babize Bonke! #DStvPrem pic.twitter.com/bm8OE3P2Rz
— DStv (@DStv) September 24, 2020
The ultimate prize has been revealed! Which @OfficialPSL team will be the first to take home the new #DStvPrem trophy? pic.twitter.com/aR241k0H0W
— DStv (@DStv) September 24, 2020