Colleen Makhubele, the newly appointed Whip of Communications for the uMkhonto weSizwe Party (MKP), has underscored the need for the party to transcend its association with former President Jacob Zuma and its stronghold in KwaZulu-Natal. Makhubele insists that the MKP must evolve into a national movement capable of governing South Africa, rather than being perceived as a regional or personality-driven entity.
In her first remarks since assuming the role, Makhubele emphasized the importance of refining the party’s messaging to position it as a policy-driven and solutions-focused alternative to the ruling African National Congress (ANC). “We must move beyond the perception that MKP is only about Zuma or Zulu interests. This is a party for all South Africans,” she stated.
Makhubele’s appointment marks a strategic shift for the MKP as it prepares to present itself as a credible government-in-waiting ahead of the next elections. “South Africans want leadership that can fix the country’s pressing challenges—unemployment, crime, and economic inequality. We need to focus on that,” she said.
While acknowledging Zuma’s role in the party’s rapid rise, Makhubele stressed the need for the MKP to broaden its appeal and articulate clear policies that resonate with diverse communities across the country. “Our policies must speak for themselves. People must see that MKP offers real solutions, not just political rhetoric. We are here to challenge the status quo and provide leadership for the whole country,” she added.
Since its formation, the MKP has faced criticism for being perceived as a regional or personality-driven party rather than a national political force. Makhubele’s leadership in communications is seen as a critical step in countering this narrative and reshaping the party’s image.
As the MKP strengthens its communications strategy and policy direction, Makhubele’s role will be pivotal in defining the party’s national identity and electoral prospects. With South Africa’s political landscape undergoing significant shifts, her appointment signals the MKP’s ambition to be recognized as a viable alternative to the ANC in the years to come.