Altron has launched its new logo, following iReport South Africa discovering the refreshed design. The new logo is displayed in the headline image above.
Altron CEO Mteto Nyati said on Thursday – “we have now has brand that is supported by a strong set of values, values that are driving a new culture in the organization. The new culture has change on how we work together and engaged with our customers. It is inspiring trust and positive experience of our brand”
The new brand will bring all business together under one brand. By bringing the business under one name they are making it easy for customers to do business with Altron.
Altron now have a single point of conduct offering the whole range of technology as a package.
Before 2013
2013 – 2018
New Brand
Zipporah Maubane group Executive Marketing said “Our New brand represent all our business as one to the market. When you look at the design of the new logo its integrate Technology into the name on the company, the way that “T”comes to live in the word Altron it is very dynamic and inspiring. Our logo facilitate connection, it delivers the sense of movement, direction and purpose. Its create a smile in the mind and in a form of digital data coding. This is a logo that is simple, unique, distinct, quite easy to remember and its stand strong with the typography that shows our passion, our heritage and commitment as Altron”